All tagged content marketing
These five blogging myths can paralyze your content creation efforts. We freely give you permission to ignore all of these myths as you kickstart your company’s blog.
Email marketing is one of the most valuable things business owners can do. But it’s also something that many entrepreneurs ignore. These tips and tricks should help you get started.
Images are crucial to your website’s performance, but do you know how to use photos in your online content correctly? Learn how to do it right and not miss any steps.
One of the biggest buzzwords in the small business world is outsourcing. As soon as you complain about a task in your favorite FB group, everyone jumps into the thread to tell you to outsource it. And they have a point. But when it comes to hiring a copywriter, there are some things you should handle first.
Did you start your business so that you could track analytics and please Google’s algorithms? No? Too many small business owners get hung up on the SEO things they think they “should” do. But the truth is that you probably can ignore some of it for now. Demystifying SEO will help you focus on the tactics that really matter to your business.
I know more about fake pee than I think people really need to know. I mean, maybe you should know a little bit, but not nearly as much as I know. Why do I know so much about fake urine? Because the first time I learned about re-optimizing old blogs was when writing for a company that sells synthetic pee. For real.
Business owners who are trying to master content marketing spend a lot of time worrying about SEO. By all means, search engine optimization is enormously essential to your website’s rankings, traffic, and conversions. But if you inadvertently end up with black hat SEO on your site, you could have significant trouble.
It turns out that content is king only if you have content. Bummer, right? Actually, it doesn’t have to be that huge of a chore, I promise. Creating great content consistently is doable when you have a plan and some starter tips.
An explainer video is exactly what it says. It is an explanation of a concept or product in video form. These handy little videos, sometimes animated and sometimes not, are excellent for easily communicating complex ideas. Explainer videos put words into a visual format.